Asia Image: Prodigi House Answers ‘Dare to Change’ Challenge


The latest issue of Asia Image magazine online features a case study on Jakarta facility, Prodigi House.

Working with director Derek Chang and creative advertising agency, Leo Burnett in Indonesia, Prodigi House recently completed the post-production for the Dare to Change commercial on behalf of its client, Telkomsel, one of the largest telecommunication companies in Indonesia.

The commercial follows a number of different and unique characters in their own individual journey to ‘change’ and colourist, Adi Supriadi, relied on Baselight to ensure every character had its own unique look.

“Baselight gives me the confidence to achieve my clients’ goals, and to make the most of my abilities as a colourist.”
Adi Supriadi

You can watch the finished piece below. Prodigi House are also this month’s Customer Showcase.



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